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Artists in Motion designed, directed and delivered the electrifying and emotive post-race entertainment
for Dubai World Cup, 2023.
This awe-inspiring spectacle celebrated Dubai Racing, the conclusion of the 2023 racing season, and Dubai itself, while setting two Guinness World Records with never-before-seen drone formations, along the way.
Held on the last Saturday in March since 1996, the prestigious Dubai World Cup is contested at the Meydan Racecourse and regains its standing as the world’s most prestigious horse race meeting with a prize purse of USD$30.5 million.
The Dubai World Cup welcomes over 80,000 spectators into the grandstand and millions more tune in via television and online live broadcasts.
The show featured 1,900 drones, 2x acrobatic motor gliders firing pyro, LED laser lights and fireworks, synchronised to a rousing original soundtrack.
DWC video
Project Highlights
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